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Effective Social Media Marketing

2017-10-20 00:00:00 +0200

Being always up to date, knowing the latest trends, being networked with all our friends and colleagues - that is what we aspire to in today’s society. If you’re not online, you missed something. But how can you cope with the flood of information in the social media? And what exactly are they, these social networks? We all know Facebook, Twitter and others, whose roles are becoming increasingly important, especially in a professional context. But do we really know why they are hardly imaginable in our society and why we use them at all?

The Power of Networking

2017-10-18 00:00:00 +0200

”Knowledge is power. Grades are everything. Qualifications before personality.” Those who have just finished high school, university or are still at the beginning of their career will have heard these or similar sentences many times. Because in our performance-oriented society, maximum performance is expected. However, once you have arrived in the real world of work, you quickly notice: yes, good performance is essential. But useful contacts and strong relationships are even more important.