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Founder's Comment: Seth Kallen in the Forbes Interview about Artist Management

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This article is a comment of tamanguu co-founder Johannes Ripken on the following article: “How to manage Pop Stars like X Ambassadors” with artist manager Seth Kallen

A few days ago, I read this interesting interview by the Forbes editor Danny Ross and directly had some thoughts on this, which I want to share with you as “Lesson learned” for artist management. Seth Kallen is a successful and experienced New York-based artist manager.

I draw the essence from the interview below and supplement it with technical background knowledge, but I also recommend to read the entire interview as this is very interesting.

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